Services
Website Audit
A website copywriting service where I audit your entire website from a copywriting and content flow perspective. I will assess your site’s effectiveness, clarity, and alignment with business goals and provide recommendations for further action. Here are are some of the aspects of your site I will review in my copy audit:
Evaluate Tone and Voice
Check for Clarity and Readability
User Experience (UX) (ensuring the copy lead users through the site intuitively)
Brand Messaging Alignment
Investment: $1500
Website Copy
Are you creating a new brand or company? Does your website need a refresh? I will work with you from kick-off through to design hand off. A typical website project will include:
Kick off call to understand your brand goals
Strategy session to determine website flow and content
Key messaging work to determine voice, tone, and core messaging
Final copywriting for main website pages
Investment: $4000 - $7000 depending on size of website and degree of strategy involvement.
2-Day Copywriting Project
If you have a single project you need help with on a fast turnaround, you can book me for a 2-day copywriting project. This will typically involve:
60 minute kick off call
Delivery of material
Revisions and edits
Final delivery within 48 hours
Investment: $2000
Content Strategy + Positioning
Over the years, I have developed a unique approach to working with brands on their content strategy and positioning. This includes developing several different messaging directions to showcase the various paths a brand could potentially take. We work through these together to then settle on a clear, effective, and cohesive messaging framework for your brand. This work typically covers the following:
Core Message Development
Taglines and Slogans
Tone and Voice Guidelines
Positioning Statement
Content Pillars
Content Formats and Channels
Copywriting
Investment: $8000-$12,000 depending on project size
Voice + Tone Guides
I have worked with multiple brands to create Voice and Tone Guides. If you want to make sure your company has a strong personality that stays consistent through all messaging, this is for you.
Investment: $2000
Copywriting Retainer
Need regular copywriting help but don’t want to commit to a full time copywriting employee? I work as an extension of the marketing team for several brands on a retainer basis. Whether your needs are 10 hours a month or 25 a week, I can work as an integrated member of your creative team. Ongoing copywriting services include:
Email Copy
Website Copy
Catalogs
Ad Campaigns
Sales Materials
Marketing Materials
Social Media Copy
Investment: $150/hour